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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Failed changed initiative

Failed changed initiative

Q Reflect upon your response to the Unit 1 discussion question regarding an instance of a failed change initiative at your own organization. Specifically, consider the steps (or lack thereof) taken to effectively communicate the change to stakeholders. Discuss the communication process for the change initiative. Did the communication process follow the best practices for communicating change as outlined in the literature? Support your assertions with at least two peer-reviewed articles from the virtual library specifically addressing the importance of communicating in the change process.

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The failed change initiative in my organization was a change in automation and technology, which was only supported by the top-level managers. Every employee resisted that change and the implementation of sudden automation in the organization was a big-time failure. The major problem of this failure was that the higher management never followed the 8steps of Kotter’s change model. The management only followed 3 steps, such as making decision of change management, inform the employees and implement the change. As a result, the change initiative failed.